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LATEST: Missoni for Target
Following in the footsteps of entrepreneurial-savvy designers like Thakoon, Rodarte, Zac Posen, and of course, Isaac Mizrahi, the Missoni family is set to launch their Target diffusion line in less than a month. The collaboration is one of the most buzz-worthy combinations since winter’s Derek Lam + eBay team-up. Frugal fashionistas everywhere are already coveting the much-blogged about collection, spanning over 400 apparel, accessory and home good items.
With something for every space in the home, not to mention plenty for your closet, it’s best to start crafting your Missoni shopping strategies now, before the line hits stores September 13th. Hints have been released in a steady stream of posts and images from ‘Marina’, the blogging doll, who running the company tumblr ‘All The Way Up Here’. The complete look book is now available all over the web, with most pieces priced between $7.99 and $199.99.
What’s in a Name
No stranger to the idea of lifestyle brands and diffusion lines, Missoni has branched extensively over the years from its original namesake of knitwear, to include Missoni Sport, M Missoni, Missoni Home, and Hotel Missoni brands.
Founded by Ottavio and Rosita Missoni in 1953, the Varese, Italy based luxury brand is known for its innovation in knit techniques. Children Vittorio, Luca and Angela Missoni play pivotal roles in the success and legacy of the fashion house, while granddaughter, Margherita Missoni, is now the face and muse of the family-run company.
Since its heyday in the 1970s, fashion enthusiasts have come to expect playful mix and match patterns, textures and shades from the Missoni label. Seasonal and vintage offerings alike are constantly in high-demand because of the brand’s rich history and culture. The Missoni name has become synonymous with exquisite textile craftsmanship and quality.
The Goods
As if being filled with the brands iconic striped prints weren’t enough, the collection is a nod to many of fall’s transitional trends. The diffusion price point is an easy way for the middlebrow to take part in 70s nostalgia, color blocking and more. The juxtaposition of neon and neutrals seen all over the S/S 2011 runways, think Jil Sander and Cacharel, gets a fresh take with Missoni’s substitution of bold black for the camel coloring. The quick change helps transition the trend right into the cooler seasons.
Vibrant limes and fuchsias splash the fronts of draping cardigans, plush bedding, chic luggage, and funky dinnerware. And as one of the most recognizable prints in fashion, the groovy styling’s of the zigzag print plays perfectly into fall 2011’s 70’s sensibility with belled sleeves, floppy hats and flowing full-length skirts.
Perfect for those both looking to dabble in color pop or go all-out in edgy mixed and layered patterns, the collaboration line looks like it will do a great job of offering something for everyone. Men, women and children will all have the chance to dress in a piece of fashion history, and with a variety of accessories ranging from swimwear to scarves, no coast or climate will be left out of the Missoni fun this Fall season.
PAST:
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Bohemian Dress DIY
Convertible Boots
Denim Remake Projects
Facebook Deals and Google Offers
Fashion Leggings
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Following in the footsteps of entrepreneurial-savvy designers like Thakoon, Rodarte, Zac Posen, and of course, Isaac Mizrahi, the Missoni family is set to launch their Target diffusion line in less than a month. The collaboration is one of the most buzz-worthy combinations since winter’s Derek Lam + eBay team-up. Frugal fashionistas everywhere are already coveting the much-blogged about collection, spanning over 400 apparel, accessory and home good items.
With something for every space in the home, not to mention plenty for your closet, it’s best to start crafting your Missoni shopping strategies now, before the line hits stores September 13th. Hints have been released in a steady stream of posts and images from ‘Marina’, the blogging doll, who running the company tumblr ‘All The Way Up Here’. The complete look book is now available all over the web, with most pieces priced between $7.99 and $199.99.
What’s in a Name
No stranger to the idea of lifestyle brands and diffusion lines, Missoni has branched extensively over the years from its original namesake of knitwear, to include Missoni Sport, M Missoni, Missoni Home, and Hotel Missoni brands.
Founded by Ottavio and Rosita Missoni in 1953, the Varese, Italy based luxury brand is known for its innovation in knit techniques. Children Vittorio, Luca and Angela Missoni play pivotal roles in the success and legacy of the fashion house, while granddaughter, Margherita Missoni, is now the face and muse of the family-run company.
Since its heyday in the 1970s, fashion enthusiasts have come to expect playful mix and match patterns, textures and shades from the Missoni label. Seasonal and vintage offerings alike are constantly in high-demand because of the brand’s rich history and culture. The Missoni name has become synonymous with exquisite textile craftsmanship and quality.
The Goods
As if being filled with the brands iconic striped prints weren’t enough, the collection is a nod to many of fall’s transitional trends. The diffusion price point is an easy way for the middlebrow to take part in 70s nostalgia, color blocking and more. The juxtaposition of neon and neutrals seen all over the S/S 2011 runways, think Jil Sander and Cacharel, gets a fresh take with Missoni’s substitution of bold black for the camel coloring. The quick change helps transition the trend right into the cooler seasons.
Vibrant limes and fuchsias splash the fronts of draping cardigans, plush bedding, chic luggage, and funky dinnerware. And as one of the most recognizable prints in fashion, the groovy styling’s of the zigzag print plays perfectly into fall 2011’s 70’s sensibility with belled sleeves, floppy hats and flowing full-length skirts.
Perfect for those both looking to dabble in color pop or go all-out in edgy mixed and layered patterns, the collaboration line looks like it will do a great job of offering something for everyone. Men, women and children will all have the chance to dress in a piece of fashion history, and with a variety of accessories ranging from swimwear to scarves, no coast or climate will be left out of the Missoni fun this Fall season.
PAST:
Asymetrical Shirt Trend
Bohemian Dress DIY
Convertible Boots
Denim Remake Projects
Facebook Deals and Google Offers
Fashion Leggings
Fascinator Style
Google's +1 Button
Headband Crafts
Indian Headwear Trend
LinkedIn Goes Public
Reverse Graffiti
Shredding Denim
Social Media Outsourcing
Stencil Street Art
Surf Brands
Vintage Jazz Style
